Networking at Dreamforce 2025: Tips to Build Valuable Connections

Dreamforce is more than just a conference; it's a global gathering of the Salesforce community, a chance to learn, get inspired, and, most importantly, connect. For Hikko, our goal at Dreamforce 2025 is to help you navigate this massive event and maximize your experience, turning a packed agenda into a truly impactful journey.

This year, the focus is on a human-centered approach to AI and the concept of the "Agentic Enterprise" where humans and AI agents work together seamlessly. This isn't just about technology; it’s about connection—connecting data, connecting workflows, and most importantly, connecting people. And that’s where your networking strategy comes in.

Here are our top tips to help you build valuable connections and get the most out of your networking at Dreamforce 2025.

1. Plan Your Strategy, But Be Flexible

Dreamforce can be overwhelming. The sheer number of sessions, keynotes, and events is immense. Before you even set foot in San Francisco, take some time to define your goals. Are you looking to connect with peers in your industry? Meet a specific Salesforce MVP? Find a solution for a business challenge? Having a clear objective will help you prioritize your time.

• Use the Dreamforce App: The official app is your best friend. Use it to build a personalized schedule, find session locations, and even check who else is attending. This is a great way to identify people you want to connect with and see which sessions they're attending.

• Don’t Overbook Yourself: It's tempting to fill every minute, but leave open slots for spontaneous encounters. Some of the most valuable connections are made in line for coffee or at a casual happy hour.
  

2. Network Beyond the Moscone Center

While the main campus is the hub of all activity, some of the best networking happens at off-site events. Salesforce partners and sponsors host a variety of after-hours parties, happy hours, and exclusive events.

• Check Out Partner Events: Search for after-parties and mixers hosted by companies that align with your professional interests. These events often have a more relaxed atmosphere, making it easier to have meaningful conversations.
  

• Consider Niche Community Events: Look for events hosted by specific Trailblazer Community groups or industry-focused gatherings. For example, there are often dedicated events for admins, developers, or professionals in specific sectors like healthcare or financial services.

3. Focus on Quality Over Quantity

The goal of networking isn’t to collect as many business cards as possible. It’s about building authentic, meaningful relationships.

• Ask Thoughtful Questions: Instead of just talking about yourself, show genuine interest in others. Ask about their Dreamforce experience, their role, or a session they enjoyed. Some great icebreakers include: "What's the most exciting session you've attended so far?" or "What's one thing you're hoping to learn at Dreamforce?"
  

• Listen Actively: Pay attention to what people are saying and respond with follow-up questions. Being a good listener makes you more memorable and helps you discover shared interests or challenges.
  

• Embrace the "Give" Mentality: Think about what you can offer to others, whether it's a piece of advice, a connection to someone in your network, or a resource that could help them. Networking is a two-way street.
  

4. Prepare Your "Pitch" (The Human-Centric Version)

You don't need a sales pitch, but you should be ready to talk about yourself in a concise and engaging way. Think of it as your "why" statement.

• Your Personal Story: Be ready to share who you are, what you do, and what you're passionate about in the Salesforce ecosystem. What’s the unique challenge you're trying to solve, or the success you're most proud of?
  

• Your "Ask": If you have a specific goal, be prepared to articulate it. For example, "I'm a Salesforce Admin and I'm looking for best practices on implementing a new sales process." This gives people a clear way to help you.
  

5. Don't Forget the Follow-Up

The real work of networking begins after the event. A connection made at Dreamforce is only as valuable as the follow-up.

• Connect on LinkedIn: Send a personalized connection request to everyone you meet, referencing your conversation. A simple "It was great to meet you at the *session name* breakout session. I'd love to stay in touch" goes a long way.
  

• Share Your Learnings: After the conference, take time to organize your notes. Share your key takeaways and new connections with your team. This not only reinforces your learning but also amplifies the value of your attendance for your entire organization.
  

Dreamforce 2025 is an opportunity to be at the forefront of the Agentic Enterprise, where technology and human collaboration redefine what's possible. By approaching networking with a clear plan, a curious mind, and a focus on genuine connection, you'll leave with not just a stack of business cards and tons of new linkedin connections, but a network of valuable relationships that will fuel your success long after the conference is over.